Privacy Policy

1. Objective

Urban Flow London Ltd (“we”, “us”, “our”) is committed to protecting your personal data. This policy explains what we collect, why we collect it, how we use it, and your rights.

2. About The Company & Contact

Urban Flow London Ltd is a company that licenses teaching methodologies for Brazilian Jiu Jitsu, promoting the dissemination and teaching of this martial art in a safe, inclusive and efficient manner.

For questions, information on how we handle personal data, requests for data deletion, or other inquiries, please contact us via email at info@urbanflowlondon.com.

3. Why We Collect Personal Data

We gather personal information solely for purposes connected to our operations, including:

  • - Arranging introductory sessions and coordinating training activities
  • - Providing access to merchandise and related offerings
  • - Conducting research to better understand our community and improve our services
  • - Presenting partnership opportunities, programmes, or management tools
  • - Protecting the security and integrity of user information
  • - Identifying, investigating, and resolving issues involving our services or products
  • - Sending important notices, service updates, and support communications
  • - Enhancing existing features and developing new improvements
  • - Meeting legal requirements and fulfilling contractual responsibilities

4. What Data We Collect

Usage data: Information about your navigation on our website, including content and tabs accessed.

5. Legal Basis for Use

We process data under:

  • - Contract necessity – to run your membership
  • - Legal obligation
  • - Legitimate interest – improving safety and services
  • - Consent – marketing, optional medical disclosures

6. How Long We Store Data

Data is stored as long as necessary to:

  • - Fulfil the purposes for which it was collected;
  • - Comply with legal or contractual obligations.

7. Data Sharing

We do not sell your data. We may share data only with:

  • - Service providers (booking, payment, email systems)
  • - Insurers or regulators when legally required
  • - Law enforcement if mandated

8. Cookies

We use essential cookies and analytics tools (e.g., Google Analytics) to improve site function and performance. You may disable cookies in your browser settings.

9. User Rights

You can request at any time to:

  • - Access your data
  • - Correct inaccurate data
  • - Delete data (where applicable)
  • - Restrict or object to processing

You will be notified of any data breach affecting your rights.

10. Security Measures

We implement strict security controls, including:

  • - Limited access for authorised staff
  • - Encrypted storage/transfer where appropriate
  • - Secure payment processing
  • - Regular system security checks

11. External Links

Our website may contain third-party links. We are not responsible for their privacy practices.

12. Review & Updates to the Privacy Policy

This document is effective as of 15/12/2025 and may be periodically updated. Updates will reflect changes in business practices, market standards, applicable laws, and regulations.

If you have any questions, we are here to assist you.